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Latest Gems

💎 On exclamation marks (Like laughing at your own joke!)
💎 Information isn’t interpreted neutrally, but in line with our existing opinions
💎 How many marketers does it take to change a light bulb?
💎 Giving customers even an illusion of control can boost product preference
💎 Why saying you’re a sceptic or realist doesn’t communicate what’s intended

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A project by David G.