💎 The ten steps for a successful behavioural science intervention

1. Establish the scope.
2. Break the challenge into addressable parts.
3. Identify the target outcome.
4. Map the relevant behaviors.
5. Identify the factors that affect each behavior.
6. Choose the priority behaviors to address.
7.Create evidence-led intervention(s).
8. Implement the intervention(s).
9. Assess the effects.
10. Take further action based on the results

Excerpt from: Behavioural Insights by Michael Hallsworth