💎 People acclimatise to greater wealth meaning enough is never enough

A team led by psychologist Professor Michael Norton contacted over two thousand people whose net worth started at one million dollars and rose to an awful lot more. They were asked to rate their happiness on a ten-point scale, then say how much cash they’d need to be perfectly happy. ‘All the way up the income-wealth spectrum,’ Norton reported, ‘basically everyone says two or three times as much.’

Excerpt from: The Status Game: On Social Position and How We Use It by Will Storr