I don’t want to be a salesman. I want to be an artist. I know it’s not easy, but it’s what I want.
If I can’t be an artist, at least I want to be helpful. I want to change things. I’ve seen the damage that crass consumerism can do. I don’t want to be a peddler. I am nobler than that.
You know what I mean, right? You agree, right
Well, here’s the thing. If you’re in advertising, you’re a salesman.
It doesn’t matter what you think you are or what you want to be. You’re a salesman. I don’t like it either.
One of the problems advertising has always faced is that there are a lot of people in business who don’t want to be salespeople.
Excerpt from: Marketers Are From Mars, Consumers Are From New Jersey by Bob Hoffman